Norwegian Progressive House DJ Producer Fehrplay
Norwegian Progressive House DJ Producer Fehrplay, born Jonas Von Der Fehr, has his roots in the Manchester underground scene. He realized that a formal education in music could not provide the real-life experience he believed he needed. Without haste, he replaced his training in music production with an ascent through the UK club circuit. His first release on Cruzaders label was ‘Wejiouna’ in 2009 received accolades from Axwell and Eric Morillo.
Fehrplay’s paramount breakthrough came in 2010 with the release of his original track, ‘Meow.’ It caught the attention and admiration of Pete Tong, who harkened it a new Essential tune contender. It did its job in Miami as well as being crowned the unofficial Miami anthem that year.
In 2011 he released the track ‘Ayita’ on Ministry of Sound, earning airtime on radio stations all over the world.
In 2012 he signed with Pryda Friends being only the second producer to receive such an honor. His first EP on Pryda, ‘Incognito’ was released on June 25, 2012. While championing the sound of his peers within the Pryda Friends stronghold, his sound has continued to differentiate itself and added to the label’s powerful grasp on the digital market.
2013 saw the Pryda Friends Tour featuring both of Prydz’s like-minded proteges, Jeremy Olander and Fehrplay. They toured the United States from August through November.
A concoction of cinematic scores and melodic composure, his lust to evoke emotion coherently for the club floor has made his sound difficult to label, but one that continues to thrill amid the press and play generation. With an ethos that a good melody and poignant groove can reign indestructible, the journey from 2012’s ‘Incognito’ to ‘I Can’t Stop,’ ‘Phantom’ and the deep and melodic ‘Monte’ has kept fans and industry tastemakers in awe. From outspoken euphoria to cuts from the playbooks of deep house and techno, his studio repertoire to date plays with unlimited caliber.
In the club, Jonas has shown an encyclopedic musical knowledge. Relishing the opportunity to play personal favorites, new and old, and cuts that never entirely broke into the digital market, his ability to draw music from across the dance music spectrum has proven an undeniable asset. It is this approach has seen him successfully captivate the American market with an agenda as educational to fans new-and-old as it is indicative of fuelling global club land and its ever-expanding dance floors.
On the eve of reclaiming and redefining modern progressive house music, Fehrplay is not resting. Expect high profile collaborations, further North American unearthing, and an extended global spree.